By now you’ve heard the buzz about the new Social Media giant on the horizon. Perhaps you’ve already gotten in and played with Google+? If you need an invitation just leave me a comment with your email and I’ll be happy to send you one.
Some say Google+ (plus.google.com) will replace Facebook and Twitter. And while I’m certainly not leaping to that conclusion just yet, now is definitely the time to climb on the proverbial bandwagon and give Google+ a spin.
Also, if you have a website or a blog, there is something super simple you’ll want to do right away, and that is add a Google +1 button to your site & posts. You’ll see there’s one on the top of my sidebar for my page, but why not also include them in posts?
Why Put Google +1 on Your Site?
- How does +1 affect search results? +1 helps people discover relevant content—a website, a Google search result, or an ad—from the people they already know and trust. Adding the +1 button to your pages lets users recommend your content, knowing that their friends and contacts will see their recommendation when it’s most relevant—in the context of Google search results. When a signed-in Google user is searching, your Google search result snippet may be annotated with the names of the user’s connections who’ve +1’d your page. If none of a user’s connections has +1’d your page, your snippet may display the aggregate number of +1’s your page has received.
- Does +1 affect my site’s performance in search? Content recommended by friends and acquaintances is often more relevant than content from strangers. For example, a movie review from an expert is useful, but a movie review from a friend who shares your tastes can be even better. Because of this, +1’s from friends and contacts can be a useful signal to Google when determining the relevance of your page to a user’s query. This is just one of many signals Google may use to determine a page’s relevance and ranking, and we’re constantly tweaking and improving our algorithm to improve overall search quality. For +1’s, as with any new ranking signal, we’ll be starting carefully and learning how those signals affect search quality.
- How will the +1 button affect my traffic? Personalized annotations next to your page in search results may increase your site’s visibility and make your site’s snippet more compelling, which may in turn increase the odds that users will click through to your page.
How to Add Google+ to a page
Basically this is similar to clicking “like” on Facebook. I’ve one of those on the top left of this post, btw. So how do you add Google +1 as an option for your readers. Simply copy and paste the following code into your site and it will generate a button like this:
Note: I put both parts of the code in a plain old text widget that you’ll find at the top center of my page. On subsequent pages I need only add the <g:plusone></g:plusone> which is what I did to generate the +1 just above the code.
p.s. If you found this post helpful, please click the +1 if you haven’t already. Thanks so much!